Oct 31
I am living proof that dreams can come true.
So how do you make your dreams a reality? Allow me to show you how, especially when it comes to measurable marketing and the path that will lead you to a greater ROI. My new book is just out and it’s a business fable jam-packed with 7 magical ways to increase your marketing results. Discover for yourself by visiting www.fairytalemarketing.com
Grant A. Johnson
Johnson Direct LLC
1-800-710-2750
Oct 30
Online video can help boost your ROI and differentiate you from the competiton as I point out in this piece from Chief Marketer. The key is to make a relevent, emotional connection with your prospetcs/customers while understanding the needs of your audience(s).
Grant A. Johnson
Johnson Direct LLC
1-800-710-2750
Oct 26
The entreupenurial mind is typically fixated on what’s next and if it fails that’s ok, as long as it has learned how to get closer to the goal of doing things right. Business Week ran a nice piece on failure and how it can lead to great success. Don’t make the mistake of not viewing this post.
Grant A. Johnson
Johnson Direct LLC
1-800-710-2750
Oct 24
Business Week ran a good article on the impact the failing economy may have on, of all things, Web 2.0. The article does a good job of getting you to think about the important things in life and how the current financial crisis is impacting our lives.
Grant A. Johnson
Johnson Direct LLC
1-800-710-2750
Oct 23
BtoB marketing is different than BtoC and this article articulates some of the ways. Enjoy!
Grant A. Johnson
Johnson Direct LLC
1-800-710-2750
Oct 22
Every month the pros at Johnson Direct deliver to your in-box news, tips and case studies designed to help you market smarter. The October, 2008 issue is no different. You CAN make a powerful impact in a recession. Read the latest issue and be prepared to be energized.
Grant A. Johnson
Johnson Direct LLC
1-800-710-2750